Analytics Blog Banner

Big Data Analytics in Action: Putting Culture Front and Center

European organisations are readily embracing data and analytics technologies to become more data driven, however there's growing recognition that having the right culture and leadership in place is pivotal to making this work. This was one of the key takeaways from the sessions and discussions held at IDC's recent Big Data & Analytics (BDA) conference in London.
Read more

by IDC Europe

Legacy Applications are Blocking New Healthcare Business Models

 

In healthcare, legacy is a growing problem. Not only when looking at obsolete digital applications but also on infrastructure. When IT fails to deliver due to legacy and the lack of agility, the business model and clinical processes becomes legacy as well. Read more

by IDC Europe

GDPR Countdown

GDPR Countdown II: Do's and Don’ts for Marketers

Duncan Brown
Duncan Brown (VP of Enterprise Research Europe)
In this second part of this two-part blog ( GDPR Countdown I : Why marketers should pay attention) we give our Do's and Don'ts on how to go to market with a GDPR message. Here's the important thing: you must have a view on GDPR.
Read more

by IDC Europe

GDPR Countdown I: Why Marketers Should Pay Attention

Duncan Brown
Duncan Brown (VP of Enterprise Research Europe)
You surely know by now that the General Data Protection Regulation (GDPR) is enforced in just over a year's time. Companies of all sizes and industries – and countries – will have to introduce a significant tranche of new business processes, and technologies to support these processes. While there remains considerable uncertainty over the exact approach to compliance one thing is clear:
Read more

by IDC Europe